
New Era took the classic coaches jacket and revamped it for modern street-ready style. It is 100% polyester with durable water-repellent (DWR) finish. It has a heat transfer label for tag-free comfort, matte black silicone-embossed New Era flag logo snaps and jersey-lined front pockets. Details include elastic binding at cuffs, round dyed-to-match drawcords at hem with matte black tips, and a debossed silicone New Era flag logo at hem.
First Logo Free
On your first order
On-Time Delivery
We deliver when promised
Quality Guaranteed
Love it or we'll make it right
The New Era Coaches Jacket in True Navy brings one of the most universally recognized colors in sports apparel to a clean, professionally cut outerwear piece that works equally well on the sideline and in the boardroom. True Navy is a signature New Era colorway.
It is the same deep, authoritative blue that appears across the brand's licensed on-field headwear for MLB, NFL, and NBA programs. This means the style in this color carries an immediate association with authentic sports culture that few other promotional jackets can match.
The coaches silhouette is structured and purposeful. A stand collar and full-length zip closure frame the chest perfectly for embroidered logos, while the woven shell provides a stable, flat embroidery surface that produces crisp stitch definition for corporate marks, team logos, and event graphics.
The True Navy ground is especially effective for white, gold, and light silver thread colors, producing high-contrast results that read clearly from a distance -- suited for staff uniforms, stadium activations, and event team branding. Zippered side pockets offer secure carry for essentials during outdoor events or travel days, and the elasticized cuffs and hem maintain a neat profile through extended wear.
The jacket layers comfortably over a midlayer, making it a practical choice for early-morning golf events, outdoor sports promotions, and fall or spring stadium programming. SWAGHQ customers ordering the True Navy Coaches Jacket receive the full managed decoration service: digital proof approval, in-house embroidery with quality inspection, and flexible fulfillment. Minimum orders start at 12 units, making this jacket accessible for targeted gifting programs and large-scale sports merchandise campaigns alike.
| Brand | New Era |
| Style | New Era True Navy Coaches Jacket |
| Style# | NEA601-true-navy |
| Color | True Navy |
| Weather Protection | Water-repellent |